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酒店商務(wù)客人與觀光客人需求比較研究
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酒店商務(wù)客人與觀光客人需求比較研究
摘要:商務(wù)客人與觀光客人是酒店兩大主要客源類型,商務(wù)客人與觀光客人的需求既有相同點(diǎn)也有不同點(diǎn),兩者對(duì)飲食衛(wèi)生、舒適的客房、安全保障與娛樂設(shè)施的需求相同,但兩者對(duì)酒店大堂、酒店設(shè)施、房間類型與房間價(jià)格的需求也存在明顯的差異。本文通過對(duì)商務(wù)客人與觀光客人的需求進(jìn)行對(duì)比分析,針對(duì)商務(wù)客人與觀光客人需求的共同點(diǎn)與不同點(diǎn),提出了相應(yīng)的在酒店經(jīng)營(yíng)服務(wù)中的應(yīng)用措施。
關(guān)鍵詞:酒店;商務(wù)客人;觀光客人;需求
Hotel Business Guest and Visiting Guest’s Demand Correlation Research
Abstract: Business guest and visiting guest are two chief guest types, business guest and visiting guest have the same demand and have the different demand, they have the same demand of hygienic food、comfortable room、safety and entertainment facility, they also have the different demand of hotel lobby、hotel entertainment、room type and room price. This article analyze the demand of business guest and visiting guest, and put forward the relevant method according to the same and the different demand of business guest and visiting guest..
Keywords: hotel ;business guest; visiting guest; demand
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