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湖南老年旅游市場的開發(fā)研究
畢業(yè)論文
湖南老年旅游市場的開發(fā)研究
摘要：我國目前已進(jìn)入老齡化社會(huì)，老年人成為1個(gè)巨大的消費(fèi)群體。龐大的老年人口意味著老年旅游市場是1個(gè)具有極大潛力的市場，老齡旅游者具有特殊性和可挖掘性。本文通過分析開發(fā)我省老年旅游市場的意義、可行性、特點(diǎn)、現(xiàn)狀，提出針對(duì)老年人特點(diǎn)的幾點(diǎn)市場開發(fā)思路。
關(guān)鍵詞：老年旅游市場;開發(fā);對(duì)策
Study on the Development of Hunan Province old
age Traveling Market
Abstract: At present our country entered the old age society; old ages become huge expense community. The huge old ages mean the old age market is an enormous potential market, old age travels has the particularity and the excavation. This article develops the Chinese old age traveling market through the analysis the significance, the feasibility, the characteristic, the present situation, proposes in view of the Chinese senior.
Key Words: Old age traveling market; Development; Countermeasure
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